Is Sims Metal Management making the right strategic initiatives in the Dissertation

Is Sims Metal Management making the right strategic initiatives in the metal recycling industry - Dissertation Example The research was conducted using questionnaire method on the employees, which were 32 in all. The results reveals that the firm has not been practising CSR internally but tries making an external image of a good corporate firm. Moreover, the firm has been indulging in growth strategies with acquisitions, mergers and diversification. The employees also shed a light on how beneficial these strategic moves may be for the firm and whether the firm is taking care of its employees or not. Towards the end recommendations like, taking safety measures for employees, being informed about legislations in the global industry, forming an emergency unit, technological advancements and employee training has been given. Table of contents Chapter 1-Interduction 1 1.1 Introduction 1 1.2 Background 1 1.3 Purpose of the research 1 1.4 Research problem 2 1.5 Research methodology 2 1.6 Aims and Objectives 3 1.7 Layout of the report 3 1.8 Validity limits 4 Chapter 2-Literature Review 2.1Introduction 5 2.1I ndustry Overview 5 2.3 Sims Metal Management Metal Management 6 2.4 Competitive analysis 7 2.5 Demand for recyclable metal 8 2.6 International business management 9 2.7 Supply chain and metal recycling 9 2.8 Pestle analysis 11 2.8.1 Political/legal environment 11 2.8.1.1 Regulations 12 2.8.2 Social Environment 12 2.8.3 Economic environment 13 2.8.4 Economic risks involved 13 2.8.5 Ecological environment 14 2.8.5.1 Structured changes 14 2.8.6 Technological advancement 15 2.9 SWOT analysis 15 2.9.1. Strengths 15 2.9.1.2 Strong structure 15 2.9.1.3 Business development 16 2.9.2 Weakness 16 2.9.2.1 Insufficient safety measures 16 2.9.2.2 Ineffective management 17 2.9.2.3 Complicated legislations 17 2.9.3 Opportunities 17 2.9.3.1 New markets 17 2.9.3.2 New recycling units 18 2.9.3.3 environmental consciousness 18 2.9.3.4 Efficient processes 18 2.9.3.5 Incorporate technology 19 2.9.4 Threats 19 2.9.4.1 Industry threats and prices 19 2.9.4.2 Developing countries 20 2.9.4.3 The legislative barriers 20 Chapter 3- Methodology 21 3.1 Introduction 21 3.2 Research Paradigm 21 3.3 Questionnaire method 22 3.4 Sample 22 3.4.1 Sample selection 23 3.5 Questionnaire 24 3.6 Data analysis 24 3.7 Privacy of the subjects 24 3.7 Trustworthiness of the methodology used 25 3.8.1 Reliability 25 3.8.2 Validity 25 3.8.3 Ethical validity 26 3.8.4 Generalized validity 26 Chapter 4 Data analysis 27 4.1 Introduction 27 4.2 Internal environment of Sims Group UK 27 4.3 Is the firm growing in the right direction in the economic downturn? 33 4.4 Technological incorporation in the firm 35 Chapter 5-Conclusion and Recommendations 37 5.1 Conclusion 37 5.2 Recommendations 40 5.2.1 stringent safety standards 40 5.2.1 Emergency unit 40 5.2.2 Business strategies 40 5.2.3 growth strategies 41 5.2.4 employee training 41 5.2.5 Technological advancement 41 5.2.6 CSR 41 5.2.7 Legislative information 42 5.3 Limitations of the Research 42 Appendix 43 References 45 Chapter 1-Interduction 1.1 Introduction In cha pter 1, the author gives a detailed account of the research topic explaining why it was chosen. The background of the research is also given along with the reasons why the research was conducted. The methodology of the research has been given in detail along with the research paper layout. 1.2 Background According to Eddolls (2012), Sims Metal Management is an Australian based global concern that recycles metal. The firm has 42 recycling plants in

Which form of social media is best for an organisation to use Dissertation

Which form of social media is best for an organisation to use - Dissertation Example And the impact of face-book in the world of business and on its total sale as compared to others. However, all these evaluations are obtained with the help of secondary research methods such as literature review as compared to primary research. And finally the dissertation is completed with the fact that, face-book is the best for any organizations as compared to other sites. In this age of stiff competitive and high bargaining power of the customers, maximum extent of the entrepreneurs or organizational management desires to present high-end inventive products. This is done in order to satisfy the changing needs and demands of the customers of recent era so as to retain them for longer period of time. However, it might be possible only if the entrepreneur or organizational management desires to offer high-level of concentration over advertisements or promotional campaigns. This might help in enhancement of the awareness level of the customers thereby amplifying the demand and profit ability of the organization in the market as compared to many other rival players. But, introduction of information technology has changed the definition of advertisement entirely. Now a day, advertisement or promotion means vivid description of the features or benefits of the products in social media’s like face-book, twitter, Orkut, LinkedIn, Pin-interest and many others. This is because; introduction of information technology enhanced the craze of social media’s as compared to conventional advertising tactics (Macdonald, 2013, pp. 256-356). This dissertation is divided into five phases mainly highlighting the importance of social media in enhancing the profitability of the business. Along with this, it also describes, which might be the best form of social media (face-book or twitter) among many others so as to improve the prosperity of the business. Therefore, the prime question that might be discussed in this dissertation through secondary research methods is, whe ther face-book or twitter appears to be the best form for any organizational up-liftment. Discussion Literature review Importance of Social Media According to Bregman (2012), social media acts as a weapon to flight against extreme competition and rivalry among the existing contenders. Social media also helps the organization to develop a recognised position for itself and its products thereby amplifying its reputation in the entire globe among many other rival players. As a result of which, it helps in enhancing the awareness of the targeted customers thereby amplifying the demand and total revenue of the organization in the market as compared to others. And so, the brand image and market share of the organization might get amplified resulting in amplification of the total profit margin. Therefore, it might be clearly stated that social media acts as a supporting medium to create and protect digital reputations in an effective and efficient way. Hence, from the above mentioned point s, it might be clearly revealed that social media plays a very important role in enhancing the portfolio of an organization in this age of extreme competition. And due to such unde4rlining reason, maximum extent of the entrepreneurs or organizational managements, prefer to comprise of a popular social media reputation. Apart from this, as per Jue & et. al. (2009), the craze of social media or social networking sites enhanced mainly due to the advancement of technologies in this age of